Yoo Chang-jo
Dongguk University professor Yoo Chang-jo was appointed president of the Korean Marketing Association at the organization’s annual spring seminar held in Korea University on Saturday.
Yoo said he will push to get the marketing journal published by the KMA registered in the Social Sciences Citation Index, a citation database that covers the world’s leading journals of social sciences.
Yoo also pledged to strengthen the KMA’s cooperation with other academic societies of marketing in the Asian region.
Yoo has served as president of the Korean Society of Consumer Studies since May last year. He is also a member of The Korea Herald Advertising Awards Board.
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