The 33rd Taebaeksan Snow Festival, one of South Korea’s flagship winter events, kicked off Friday at Taebaeksan National Park in Gangwon Province, drawing visitors with large-scale snow sculptures and hands-on winter attractions.
Hosted by the Taebaek Cultural Foundation, the nine-day festival runs through Feb. 8 under the theme “2026 Real Taebaek Snow Festival,” highlighting experiential programs.
The festival officially began at 1 p.m. with an unveiling ceremony, followed by the opening of its main attractions, including professional snow sculpture displays, large snow and ice sledding areas, an igloo-style cafeteria and an indoor playground for children. The centerpiece exhibition, titled “Snow Land,” blends Taebaek’s local identity with elements of K-content, showcasing massive works inspired by the city’s clean natural environment and Korea’s cultural heritage against a mountainous winter backdrop.
Organizers also introduced nighttime viewing this year, allowing visitors to enjoy illuminated snow sculptures until 10 p.m., a move aimed at extending visitor stays and strengthening Taebaek’s appeal as a winter night tourism destination.
“We prepared this festival so visitors can fully experience Taebaek in winter through a combination of snow sculptures, interactive programs and nighttime content,” a Taebaek city official said.
yoohong@heraldcorp.com


