Packages and promotions

Sofitel Ambassador Seoul celebrates cherry blossom season with exclusive promotions. The "Blooming Encounter" package includes a French lunch course with cherry blossom-themed dishes, such as crab and scallop roulade and grilled lobster tail, at the bistro Fait Maison. Guests can also indulge in cherry blossom desserts at Jardin d'Hiver, created in collaboration with French chocolatier Valrhona. At the rooftop bar Latitude32, three cherry blossom-inspired cocktails are available, alongside an augmented reality game, "Cherry Drop," offering prizes like French buffet vouchers and Moet Champagne. The hotel is also offering the "Lucky Blossom" package, which includes a lake-view room upgrade and access to the rooftop bar and AR game. The package is available for bookings until April 10, with stays until April 13.

Kumho Tongyeong Marina Resort is enhancing its offerings for spring with new family-friendly activities and an updated breakfast menu. The resort is introducing two new yacht programs: Yi Sun-sin Historical Sailing Tour and Navigator Experience Yacht Program. Guests can enjoy a historical tour of Hansando Island and Jeseungdang while wearing Yi Sun-sin costumes, or take part in a navigation experience with exploration kits. The resort is also offering a Premium Charter Yacht package that includes costumes, bird feeding and photo opportunities. The revamped breakfast menu features local specialties like Tongyeong-style bibimbap, grilled sea eel and fresh pho.

Signiel Seoul has introduced a “Signiel Blossom” package that includes a one-night stay and the option to choose between two cherry blossom cocktails or an afternoon tea set. The limited-edition cherry blossom cocktails are Deep Blossom, which blends the scent of cherry blossoms and peach, and Blossom Tree, combining grapefruit with cherry blossom aroma. Guests can also enjoy the Le Gouter Signiel afternoon tea set, featuring nine desserts such as champagne strawberry mousse and strawberry Basque cheesecake. The package is available for reservations until April 10, with stays through April 15.

Four Seasons Hotel Seoul introduces an exclusive “Happy Hour Promotion” at Akira Back, Charles H. and OUL. At Akira Back, enjoy a special happy hour featuring one signature dish and a beverage for 45,000 won per person. Dishes include tuna pizza, hanwoo tacos and soft shell crab. This offer is available daily from 5:30 p.m. to 8:00 p.m until June 30. Happy hour at Charles H. offers a selection of cocktails paired with premium bites like truffle arancini bites and hanwoo beef tartare, priced at 50,000 won per person, from 6:00 p.m. to 8:00 p.m daily. OUL, a contemporary Korean bar, offers signature cocktails and modern Korean dishes such as chadol baegi muchim, (seasoned beef brisket) and dak twigim (fried chicken) for 45,000 won per person. Happy hour runs Tuesday to Saturday from 6:00 p.m. to 8:00 p.m., available until May 8.

Kensington Hotels & Resorts unveiled a "Spring Flower Tour" package, in collaboration with nearby spring flower attractions. Available until April 30, this package includes a one-night stay, breakfast for two and access to local tourist spots. The deal is available at 13 properties, including three Kensington Hotels — Yeouido, Seorak and Kent Hotel Gwangnlli — and 10 Kensington Resorts. Guests can explore spring flower spots such as the iconic cherry blossoms of Han River Park near Kensington Hotel Yeouido, or enjoy the scenic "Cherry Blossom Tunnel" at the nearby Mogujae Tunnel in Seorak.