Industry
eBay Korea differentiates sales strategy with Smile service
Oct. 24, 2019
E-commerce retailer eBay Korea, which operates Gmarket, Auction and G9, shared Thursday that the key reason for its dominance in the industry is its Smile service that creates a convenient online experience.Its online payment system SmilePay, at the forefront of the Smile service, was introduced in 2014. The system allows users to store credit card information online, drastically reducing purchasing time. According to the company, the system accounted for more than 53 percent of all payments mad