Industry
KGC eyes broader customer base with Lim Young-woong
April 24, 2024
Korea Ginseng Corp., the leading manufacturer of ginseng products in the country, has launched a new promotional video featuring trot singer Lim Young-woong. Released on Wednesday, the video showcases a day in the life of Lim, from morning routines to exercise and singing practice. The video highlights the use of JungKwanJang, the company's premium red ginseng brand, portraying its products as essential for daily vitality. Lim, known for his victory in a popular singing competition, appeals