Industry
[Newsmaker] Chung leads Hyundai’s transformation toward software-powered mobility
Oct. 12, 2022
For decades, Hyundai Motor and Kia, two brands under South Korean automotive empire Hyundai Motor Group, had long been perceived as manufacturers of low-end, entry-level vehicles. The global awareness of the Korean car brands, however, has changed in recent years with many projecting them today as mobility innovators and a reliable sources of quality. At the center of such significant change is Chung Euisun, third-generation chaebol scion and the son of former chairman Chung Mong-koo, who begin