This photo provided by Samsung Electronics Co. on Friday, shows two of the company's logistics workers shipping air conditioners at its warehouse in Suwon, 46 kilometers south of Seoul. (Samsung Electronics Co.)
Samsung Electronics said Friday its sales of air conditioners have more than doubled so far this month, compared to a year ago, due to the sweltering heat.
From July 1 to 22, the company saw its sales of air conditioners spike more than twice from the same period in 2020, the company said.
Sales of Bespoke Wind-free Gallery, the company’s highest-end air conditioner, have jumped more than 95 percent in July compared to a year earlier.
To further drive sales, Samsung is offering up to 300,000 won ($260) in benefits to buyers of Bespoke air conditioner products until the end of July.