South Korea will hold an exhibition of Korean food in Thailand to promote its flavor and nutritious tradition in the Southeast Asian country, the agricultural ministry here said Wednesday.
The event titled "Stay Healthy with your Tasty K-Food!" is to open Thursday in Bangkok for a two-day run, with the participation of 25 South Korean food and beverage companies, according to the Ministry of Agriculture, Food and Rural Affairs.
There will be business consultation sessions to match the South Korean exporters with retailers from Thailand and neighboring countries like India and Myanmar.
A K-Food fair takes place in Ho Chi Minh, Vietnam, on Sept. 9. (Yonhap)
Ministry officials said the Bangkok event will be scaled down and limited to export-related business consultations in consideration of the mourning period following the death of King Bhumibol Adulyadej.
Thailand has emerged as one of the big markets for South Korean food amid the fast-spreading Korean Wave in the region, with exports of South Korea's foodstuffs soaring 60.2 percent on-year to $90.4 million in the first 10 months of the year.
The ministry hosted similar food expos in China, Malaysia, Vietnam and Indonesia earlier this year. (Yonhap)