Actress Song Hye-kyo (right) and Korea PR expert Seo Kyoung-duk. (Yonhap News)
Actress Song Hye-kyo has fully funded the publication of a new Korean handbook for the Museum of Modern Art in New York, according to a Korea promotion expert.
Song, one of the most popular Korean actresses who also starred in U.S. indie-film “Fetish,” has decided to cover the cost for the production of a new guidebook to help Korean tourists who visit the world-renowned museum, Sungshin Women’s University professor Seo Kyoung-duk said.
Seo helped in creating the new booklet which has been on display since the beginning of this month.
Inside the booklet, which is provided to visitors for free, is information about the overall facilities and artworks at MoMA, Seo said.
The guidebook can also been downloaded at the museum’s website at www.moma.org.
Seo said he is also working on having Korean-language services at Britain’s Tate Modern, Germany’s Ludwig Contemporary Art Museum and other major museums around the world.
By Shin Hae-in
(hayney@heraldcorp.com)