[THE INVESTOR] Michelin guide’s Seoul edition will be available online through South Korea’s portal giant Naver.
Michelin Korea has signed an agreement with Naver for digital partnership, it said on July 29, in time for the release of Seoul edition.
Naver headquarters in Bundang, Gyeonggi Province.
Based on Naver’s free mobile homepage-making platform modoo!, the digital version of the world’s oldest and most recognized guide on Seoul will be published in Korean and English.
In addition to the digital magazine offering rating and information on the capital’s hospitality business, it will also let users make online reservations for restaurants.
Michelin Red Guide Seoul will be released by the end of this year. South Korea is the 27th country to be covered by the 116-year-old French reference guide.
By Hwang You-mee (glamazon@heraldcorp.com)
