PR Newswire
THE ROYAL COMMISSION FOR ALULA LAUNCHES 'I CARE' CAMPAIGN TO CELEBRATE, PROTECT, AND PROMOTE THE RICH CULTURAL HERITAGE, DIVERSITY, AND HISTORY OF NORTHWEST ARABIA
Feb. 2, 2024
ALULA, Saudi Arabia, Feb. 1, 2024 /PRNewswire/ -- The Royal Commission for AlUla (RCU), the cultural custodian of northwest Arabia, has launched a new, inclusive heritage conservation campaign that aims to deepen and enrich the public's knowledge, awareness, and desire to protect and uplift AlUla's ancient history. Aerial shot of I Care artwork at Hegra AlUla by artists David Popa The I Care campaign, which launches 1 February, shines a local, national, and global spotlight on&nb