[코리아헤럴드=조혜림 기자] 삼성디스플레이가 차세대 폴더블 디스플레이 브랜드 'IRONFLEX(아이언플렉스)'를 최근 미국서 상표출원한 것으로 확인됐다. 폴더블 제품명에 주로 쓰던 'flex'에 강하고 견고함을 뜻하는 영어단어 'iron'을 합성한 것으로 화면 주름 등 내구성이 한층 개선된 제품으로 보인다. 7일 미국 특허청에 따르면 삼성디스플레이는 지난 3일 ‘IRONFLEX’의 상표등록출원서를 제출하고 심사를 기다리고 있다. 상표의 사용범위를 '폴더블 스마트폰,' '폴더블 모니터,' '폴더블 태블릿' 등으로 광범위하고 구체적으로 명시하고 있다. 취재결과 삼성디스플레이는 해당 상표를 미국뿐만 아니라 한국과 영국에서도 동시에 출원했다. 업계 관계자는 “디스플레이 시장에서 경쟁이 심화하면서 기업들이 빠르게 움직이고 있다”며 “

Samsung Display has recently registered the "Ironflex" trademark for its next foldable display technology, according to a filing with the US patent agency and industry sources, Sunday. The filing said that the Korean display maker submitted the filing to the US Patent and Trademark Office on Jan. 3 and was waiting for the agency’s review. Similar filings are also found to have been made in South Korea and the UK. The Ironflex trademark consists of standard characters without clai

South Korea's top makers of chips and cars, Samsung Electronics and Hyundai Motor Group, are joining hands for heightened connectivity by integrating their smart home and connective car solutions, the companies said Thursday. In a signing ceremony on Wednesday, the two sides agreed to expand Samsung's SmartThings platform to support Hyundai Motor and Kia's connected cars, including electric vehicles. The goal of their partnership is to develop "Home-to-Car" and "C

LG Electronics’ North American Innovation Center, also known as LG Nova, has forged a strategic partnership with the US state of West Virginia to advance technologies for renewable energy, health care and other future industries, the Korean tech giant said Thursday. The two entities agreed to form an impact fund dubbed the Nova West Virginia Investment Fund to channel $700 million in project investment into the state over the next five years and grow related businesses. The businesses deve

“Generational shift” has long been a buzz phrase in the year-end leadership reshuffle at Corporate Korea for years. 2023 was no exception. The nation’s conglomerates, especially the top four, have touted having promoted younger executives to breathe fresh air into somewhat rigid operations and prepare for the next growth drivers in the ever-evolving business environment. Many of the CEOs in their 60s stepped down to be replaced by those in their 50s, while managers in their 40s

Samsung Electronics will unveil the Galaxy S24 series featuring the company’s latest artificial intelligence model in Silicon Valley -- the home turf of its archrival, Apple -- this month. Releasing the official invitation on Wednesday, the world’s largest smartphone maker said it will hold the Unpacked event for its flagship smartphone series in San Jose on Jan. 17. The company said it will be “opening a new era of mobile AI” with the latest smartphone series. “A

SK Group Chairman Chey Tae-won vowed in his New Year's message Monday to review and reorganize the management system of the nation's second-largest conglomerate to better handle challenges in 2024. "A loose 'geomungo' (a six-string Korean zither) can only produce the right notes if the strings are untangled and re-tensioned,” Chey said in the message sent to all executives and staff of SK Group affiliates via email. "Let's all review and refine our manage

The US government’s survey on its semiconductor supply chain would likely boost sales for Korean chipmakers, with the heightened surveillance on the usage of Chinese chips raising uncertainties for US tech giants, according to an analysis, Tuesday. Last week, the US Department of Commerce said it will start the survey in January to identify how US companies are sourcing so-called legacy chips -- the current-generation and mature-node semiconductors. The purpose of the analysis is to &ldquo

LG Nova, LG Electronics’ North American Innovation Center, will offer a glimpse into the technologies that will lead growth in the future at CES 2024, slated to be held in January in Las Vegas, the company said on Monday. At the annual consumer electronics show, LG’s US entity will open its showroom under the theme “Building a brighter tomorrow together.” Its 10 partnering startups will present their innovative technology ideas in four fields: digital health, clean tech,

South Korean conglomerates are skipping official year-end ceremonies and recommending employees to take their annual leave to close out 2023. Samsung Electronics, the country’s largest conglomerate, is rounding out the year without any official year-end ceremony -- or "jongmusik" in Korean -- according to a Samsung official. The conglomerate will hold an official ceremony to kick off the new year -- or "simusik" -- on Jan. 2, 2024, bringing together top executives and e

South Korea should step up to become a "rule setter" from being a "rule taker" by collaborating with Japan, as well as keep a balance between the United States and China, SK Group Chairman Chey Tae-won, who doubles as chairman of the business lobby group Korea Chamber of Commerce and Industry. Underscoring that the current protectionist trend around the world is "very unfavorable" for South Korea, Chey said the country should come up with ways to expand its market s

LG Electronics said Monday it will unveil its next-generation transparent antenna that will enhance telecommunication for cars at the upcoming CES 2024, slated for January in Las Vegas. The film-type antenna has been designed in collaboration with a renowned French glass manufacturer Saint-Gobain Sekurit, and is available as an on-glass or in-glass solution, LG said. According to the company, the transparent antenna can be seamlessly integrated in car windshields or glass sunroofs, meaning carma

Samsung Electronics inked a partnership with the Korean Institute of Communications and Information Sciences for access to telecommunication-related academic papers to use in the training of its artificial intelligence program, the company said on Friday. Samsung Executive President Cheun Kyung-whoon leading Samsung Research signed the agreement with Korean Institute of Communications and Information Sciences President Hong Een-kee at the company's research and development campus in Seoul o

Samsung Electronics Chairman Lee Jae-yong hinted at his satisfaction over his trip to the Netherlands with President Yoon Suk Yeol on Friday, saying that most of the achievements made there were focused on semiconductors. "About 90 percent of the achievements made in the trip to the Netherlands are on semiconductors,” Lee told reporters when asked about the achievements of the trip, at Gimpo International Airport on Friday, with a satisfied smile on his face. Lee returned from the tri

As global chipmakers are competing fiercely to get their hands on ASML's scarce extreme ultraviolet lithography equipment, the enhanced chip partnership between South Korea and the Netherlands this week is creating an upbeat mood for the Korean chip industry. On Tuesday, South Korean President Yoon Suk Yeol and the chiefs of the country's top two conglomerates -- Samsung Electronics Chairman Lee Jae-yong and SK Group Chairman Chey Tae-won -- met with Dutch King Willem-Alexander and ASM

Samsung Electronics and ASML, a Dutch semiconductor equipment supplier, agreed on Tuesday to jointly invest about 1 trillion won ($762 million) to build a research facility in South Korea for the development of "ultra-microscopic" level semiconductor production technology, using next-generation extreme ultraviolet photolithography equipment. SK hynix also forged an agreement with the Dutch firm to collaborate on developing an eco-friendly technology aimed at minimizing energy consumpti

Samsung Electronics has established new teams devoted to forging new ideas for the future of its smartphones and home appliances businesses, according to the company on Monday. The latest organizational restructuring of the tech giant comes as its chairman, Lee Jae-yong, has emphasized technological development as the key to survival amid growing uncertainties in the global economy. To strengthen its device experience division that oversees the company's mobile devices together with home ap

Samsung Group Chairman Lee Jae-yong and SK Group Chairman Chey Tae-won are set to travel to the Netherlands this week to strengthen business ties with ASML, the sole provider of equipment critical in producing advanced chips. The heads of South Korea's top two conglomerates are accompanying President Yoon Suk Yeol on his state visit to the Netherlands from Monday to Thursday. There, they will visit ASML's headquarters in Veldhoven, and also explore the Dutch firm's newly built cle

SK Group, the country’s second-largest conglomerate, has carried out a complete reshuffle of its top leadership, with a new, younger generation of top executives taking the helm at key affiliates to tackle the ever-changing business environment. In its year-end executive reshuffle on Thursday, the chiefs of four major affiliates -- SK Supex Council Chairman Cho Dae-sik, SK Innovation Vice Chairman Kim Jun, SK Corp. Vice Chairman Jang Dong-hyun and SK hynix Inc. Vice Chairman Park Jung-ho

LG Display, the top display maker in producing high-end organic light-emitting diode panels for TVs, has launched a voluntary redundancy program for its factory workers in its latest bid to reduce costs after months of operational losses, according to industry sources on Wednesday. Workers at its manufacturing plants in Paju, Gyeonggi Province and Gumi, North Gyeongsang Province, are eligible for voluntary retirement if they are over 40 years old. The company is offering severance pay for 36 m