Culture
[Eye Plus] Seoul lights the way for ‘Year of White Mouse’
Jan. 3, 2020
At the turn of each year, Korean people buzz about the new animal of the year based upon the Chinese zodiac and everything it stands for.The deep-rooted culture, which goes all the way back to ancient totemism, has been transfigured in modern society into a wish-making slogan or marketing keyword.Following the year 2019, which marked the year of the “Golden Pig,” this is the year of “White Mouse,” a symbol of wealth, fortune and prosperity. While the mouse is the first an