Korea’s top automaker Hyundai Motor said Wednesday that its luxury brand Genesis will launch the G80 next month.
The G80 is to be unveiled at an international motor show scheduled to open in South Korea’s second-largest city of Busan next month.
Genesis’ EQ900 (Hyundai Motor)
The carmaker said it expects the upcoming launch of the G80 to raise more awareness for the Genesis brand and eventually lead to more sales.
In November 2015, the carmaker turned Genesis into a separate brand that does not carry the Hyundai emblem to step up its game in the global luxury car segment.
Hyundai Motor previously unveiled its EQ900 model under the brand, late last year in Korea. It will be sold in overseas markets as the G90, which was showcased at a motor show in the United States in January.
Hyundai has so far sold 11,700 units of the EQ900.
(khnews@heraldcorp.com)