Kia Motors’ subcompact Morning ranked as the best selling car in South Korea in the first quarter with more than 23,000 units sold, industry data showed Sunday.

Kia sold 23,462 Mornings nationwide in the January-March period, the largest volume among vehicles sold in South Korea, the data showed.

Morning, known in many foreign countries as the Picanto, has drawn popularity for its unique exteriors, high quality features and excellent fuel efficiency.

Morning was followed by Hyundai Motor’s full-sized sedan Grandeur with 23,286 units sold in the first three months of the year, Hyundai’s mid-sized sedan Sonata with 21,920 units and Hyundai’s compact Avante with 21,285 units.

GM Korea’s subcompact Spark ranked fifth with quarterly sales of 15,533 units, the data showed. (Yonhap News)