Innocean, a marketing agency affiliated with Hyundai Motor Group, said Thursday it has completed a campaign in the US, titled “Villains Against Evil.” A collaboration with the National Coalition Against Censorship, the campaign aims to oppose to a recent move to ban children's books on specific issues such as LGBTQ+ and racism in school libraries. In the AI-powered short-form videos, fairy tale villains voice their concerns, stating, “Banning books is the ultimate evil.” Innocean said the campaign has garnered some 2.5 million views on social media. (Innocean)
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