OEM apparel makers stand on their own rights

[THE INVESTOR] Global Sae-A, the holding company of apparel maker Sae-A, is launching a golfwear range next year, according to media reports on Aug. 29.

Based on the fabric sourcing knowhow compiled by its affiliate Sae-A, a leading OEM/ODM apparel maker that has catered to international clients since 1986, the company is seeking to establish a brand of its own with a sales target of 50 billion won (US$44.50 million) to be reached in two years.

Hansae, another marker leader whose clients include Nike, Abercrombie and Gap, has been expanding the business acquiring 40 percent stake in MK Trend, which owns several casualwear brands as well as a sales right for LPGA Gallery and NBA ranges in July. It has its own childrenswear lines and also took over denim brand FRJ last year.

Hansae's New York Design Center. Hansae

Simone, the largest handbag ODM maker in the world with over 1 trillion won annual sales, also introduced a brand of its own 0914, last year. After three decades of developing and manufacturing fashion accessories for major international fashion brands including Burberry, Coach, Ralph Lauren and Michael Kors, “we have secured our own know-how and competitiveness in quality, our industrial tradition,” said its CEO Kenny Park.

By Hwang You-mee (glamazon@heraldcorp.com)