I.O.I, the final 11-member girl group from Mnet’s recently concluded music competition show “Produce 101,” dropped their first single, “Crush,” Tuesday.
“Crush,” written by Ryan Jhun, was performed by 22 competitors of the audition show for the final match that aired April 1. This time, the song was recorded by the 11 winners who will debut as I.O.I, said CJ E&M.
The song features a melody that is easy to sing along to and powerful choreography that matches the group’s concept.
A screen capture of K-pop girl group I.O.I’s “Crush” music video (CJ E&M)
Songwriter Jhun is known for K-pop girl group Red Velvet’s “Dumb Dumb” and Lee Hyo-ri’s “Chitty Chitty Bang Bang.”
Meanwhile, the music video for the song was also released on the same day, presenting a mix of scenes including the group members hanging out in a dance practice room and recording in the studio.
“It is not the group’s debut song,” clarified CJ E&M, adding that the group is working on its debut album set to be released in May.
By Jung Eun-jin (
jej2403@heraldcorp.com)