Published : Jan. 25, 2015 - 21:35
Apple is rapidly catching up with Samsung Electronics in South Korea’s smartphone market, following the launch of the U.S. tech company’s iPhone 6 and iPhone 6 Plus in the country in November last year.
Samsung’s Galaxy smartphone series had been dominating with a market share of about 60 percent in the local smartphone market, with its close rival Apple at only 15 percent.
The launch of the new products pulled up Apple’s Korean market share to 33 percent, knocking Samsung’s share below 50 percent to 46 percent.
Apple currently has a 51 percent market share in Japan, and 12 percent in China, not far behind the Chinese companies Xiaomi and Lenovo, and ahead of Samsung’s 9 percent.